Letter to Dunkin Donuts Regarding Problems with New Store

March 12, 2004
Mr. Jon Luther, CEO
Dunkin Donuts
15 Pacella Park Drive
Randolph, MA 02368
Dear Mr. Luther,

The Greenwich Village Block Associations is a community wide coalition of neighborhood organizations dedicated to preserving and improving the quality of life for residents of our historic community. Recently, a Dunkin Donuts — operating 24 hours a day — opened on Christopher Street near Sheridan Square in Greenwich Village.
Sheridan Square is a busy intersection with severe problems. Many visitors who frequent the area routinely exhibit antisocial and criminal behavior. As an example, a cab driver was recently paralyzed from an attack with a high heel shoe just across the street from your new location. We believe that the Dunkin Donuts plan to operate 24 hours a day will exacerbate existing problems in Sheridan Square and make it a neighborhood nuisance.

We understand that the franchise holder for this location claims that corporate headquarters requires the store to be open for 24 hours a day. We request that you require the franchise holder to reduce this store’s hours of operation. Whatever the agreement may be between the corporate Dunkin Donuts entity and Dunkin Donuts franchise holders, the residents of Greenwich Village consider your corporation to be ultimately responsible for any negative impact that your franchise may have on our community.

Under different circumstances we might welcome Dunkin Donuts as a new neighbor and wish the store and its owner great success. But until the hours of this franchise become acceptable to a community under continual pressure and until the new owner exhibits more community awareness and concern, we cannot do so. Thank you.

In response the GVBA received a letter from the public relations department suggesting ways in which we might approach the franchise holder for a contribution.

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